Lytro Focuses On Love In Ad Efforts | Co.Create: Creativity \ Culture \ Commerce.
Cute!
You gotta read the link. This is so dope. It was a partnership btwn BBDO, NBC, USOC, and AT&T. Think about all the redtape that they had to go thru! Think about the feat it is. These commercials are pumped out within 24hours of the #Olympics win.
3 Sports featured: swimming, gymnastics and track. Um the best sports clearly!
Read the link for more.
Simply Brillz
This is a great ad. Written internally, with outside prodco.